iPhone Adoption Across ASEAN: 2026 Rankings

 The digital landscape in Southeast Asia continues to shift as mobile traffic patterns reveal much about regional consumer habits. According to data from Statcounter Global Stats via Seasia Stats, iPhone adoption as a percentage of total mobile traffic shows a distinct divide between member nations as of March 2026.

Cambodia leads the rankings with a significant 48.40 percent of its mobile traffic originating from iOS devices. Malaysia and Singapore follow closely, recording 46.78 percent and 46.61 percent respectively. These figures suggest that in these three markets, nearly half of the digital population utilizes Apple hardware for their mobile needs. Vietnam also maintains a strong standing in the top tier with a 41.61 percent distribution.

Further down the list, countries like Laos and Thailand show moderate adoption rates, hovering between 32 and 34 percent. However, there is a sharp decline when moving toward the remaining nations. Brunei Darussalam, Timor-Leste, and Indonesia all fall within the 14 to 15 percent range. Specifically, Indonesia sits at 14.97 percent, indicating that the vast majority of its mobile users continue to rely on other operating systems.

The bottom of the rankings features the Philippines at 11.61 percent and Myanmar at 11.45 percent. While these numbers are the lowest in the ASEAN region, they still represent a notable segment of the mobile market. This updated data provides a clearer picture of Apple's reach in the region, with the infographic now correctly displaying the national flags associated with each country.