The Most Considered Airlines Among Future Travelers
Most future travelers are considering these airlines for their next flight.
According to the latest YouGov BrandIndex data, several airlines have emerged as the most considered carriers among future travelers, reflecting strong brand reputation, customer trust, and service appeal. The rankings highlight the continued dominance of both Indonesian and international airlines in shaping passenger preferences across the aviation industry.
Leading the list by a significant margin is Garuda Indonesia with a consideration score of 39.0. As Indonesia’s national flag carrier, Garuda Indonesia continues to maintain a strong reputation for premium service, extensive domestic connectivity, and international standards of hospitality.
Its longstanding presence and commitment to customer experience have helped it remain the top choice for many travelers.
In second place is Citilink with a score of 23.3. The low-cost subsidiary of Garuda Indonesia has built strong appeal among price-sensitive travelers through affordable fares, reliable operations, and a growing domestic network. Citilink’s balance between cost efficiency and service quality continues to attract a broad range of passengers.
Third on the list is AirAsia with a score of 19.5. Known as one of Asia’s most recognizable low-cost carriers, AirAsia has maintained strong popularity thanks to its competitive pricing, digital innovation, and extensive regional connectivity. The airline remains especially appealing to younger travelers and frequent regional flyers.
Premium international carriers also performed strongly in the rankings. Singapore Airlines secured a score of 17.2, reinforcing its global reputation for world-class service, luxury travel experiences, and operational excellence.
Meanwhile, Qatar Airways achieved 12.7, while Emirates recorded 12.3. Both Middle Eastern airlines continue to attract travelers with premium cabin offerings, extensive international routes, and modern fleets.
Indonesia’s domestic aviation sector remains highly competitive. Batik Air earned a score of 15.8, positioning itself as a strong full-service option within the country. Its sister airline, Lion Air, followed closely with 15.4, supported by its wide-reaching domestic network and affordable ticket prices.
Further down the ranking, Sriwijaya Air achieved a score of 10.7, while Super Air Jet recorded 10.5. Both airlines continue to strengthen their visibility and competitiveness in Indonesia’s fast-growing travel market.
Overall, the YouGov BrandIndex rankings underline how service quality, affordability, network reach, and brand trust continue to shape airline consideration among future travelers.