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Vozinha Leads Instagram Follower Growth During FIFA World Cup 2026

The FIFA World Cup 2026 did not only create moments on the pitch, but also transformed players into bigger global names on social media.

Julian Lotus
Julian Lotus
July 17, 2026 11:16 AM GMT+7 · 1 min read
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The FIFA World Cup 2026 has once again shown that football’s biggest tournament is not only about goals, trophies, and unforgettable matches. It is also a massive global stage where players can grow their popularity far beyond the pitch.

During the tournament, several football stars gained millions of new Instagram followers, proving how powerful the World Cup remains in shaping global fan engagement. Leading the list is Cape Verde goalkeeper Vozinha, who recorded a remarkable increase of 28.9 million followers. His total following rose to more than 28.96 million, making him the player with the biggest Instagram growth during the competition.

In second place is Norway striker Erling Haaland, who gained 24 million new followers. His World Cup debut attracted huge attention, as fans around the world followed his performances and goals for Norway. With his total Instagram followers reaching more than 64 million, Haaland further strengthened his status as one of football’s biggest modern stars.

Cristiano Ronaldo ranked third after adding 10 million followers, bringing his total to more than 675 million. Even at this stage of his career, Ronaldo remains one of the most influential athletes in the world and continues to dominate football’s digital space.

Brazilian superstar Neymar Jr. followed with an increase of 6.5 million, while Lionel Messi added 5.8 million new followers. Both players remain major global icons, and their presence at the tournament continued to generate massive online attention.

The list also highlights a new generation of stars. Mexico’s Gilberto Mora gained 5.7 million followers, while Brazil’s Endrick and England’s Jude Bellingham each added 5.3 million. France also had two players in the top 10, with Michael Olise gaining 4.2 million and Kylian Mbappé adding 4 million.

Overall, the ranking shows how the World Cup can rapidly change a player’s global profile. A strong performance, a viral moment, or simply being part of football’s biggest stage can turn players into worldwide names almost overnight.

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